Key responsabilites:
The Media & Public Relations Officer’s main responsibilities and duties are:
■ Manage ABAAD’s media exposure with the aim of raising awareness about the organization’s work and values while encouraging individuals, groups and communities to collaborate with ABAAD.
■ In collaboration with the management and programs departments, develop, manage and implement strategic internal and external communication plans and activities that support ABBAD’s mission and goals.
■ Promote ABAAD’s gender-related messaging and campaigns through the full range of available media channels.
■ Identify opportunities to increase ABAAD’s public relations and enhance its Visibility (image/brand).
■ Help in the development and implementation of a robust brand identity for ABAAD.
■ Develop relations and partnerships with local, regional and international organizations and agencies.
■ Represent ABAAD at specific meetings and events.
■ Assist in the development and implementation of ABAAD’s funding strategies and activities.
■ Build, manage and maintain excellent relations with all press and media entities and individuals in Lebanon.
■ Answer all inquiries generated by the press, the public and media.
■ Provide training/guidance to staff and partners in image building and the effective delivery of key messages to different kinds of audiences at events such as media interviews, speeches, reports and presentations.
■ Measure the impact and value of all media campaigns and activities and provide adequate recommendations.
■ Monitor and research the concerns and expectations of ABAAD’s partners and stakeholders and accordingly the findings to the management.
■ Prepare press releases, communiqués and generate information (info graphs; fact sheets; press clippings) related to different projects and media campaigns and events.
■ Promote and disseminate quality information on ABAAD’s produced resources and services on a regular basis and as needed.
■ Coordinate and manage ABAAD’s publication activities such as content management, norms for publishing, design, etc.
■ Conduct regular communications, visibility and marketing needs assessments and research for ABAAD.
■ Lead the development, supervision, and maintenance of ABAAD’s website, periodical newsletters and other social media mediums.
■ Coordinate with all ABAAD’s project team members to ensure that all activities are properly documented and subsequently publish them on various social networking and media sites.
Key competencies:
Education Requirements
■ University Degree (preferably Master’s degree) in Marketing, Journalism, Media, Public Relations, or a relevant field.
■ Relevant courses in marketing, social marketing, branding, fundraising, public relations, grant- writing, project management, etc.
Skills Requirements
■ A minimum of five years practical experience in media, communications and public relations.
■ An established record of accomplishment in media, public relations and/or marketing planning and management.
■ Knowledge and understanding of NGOs and nonprofits and the gender and rights based approach.
■ An ability to be proactive in developing plans, activities and relationships with stakeholders including journalists and decision makers.
■ Experience with the use of IT, online and social media tools to advance organizational communications and visibility goals.
■ Experience in organizing events such as press conferences, workshops and meetings.
■ Experience in GBV programming is a plus.
■ Fluency in written and spoken English, French and Arabic. Additional languages are an asset.
■ Experience in working effectively with members of the media and in preparing and providing speeches and presentations to different audiences.
Preferred Qualities
■ Strong personal commitment to the mission, vision and values of ABAAD mainly related to gender issues.
■ Superior inter-personal communication skills including the ability to work with multi-cultural teams and groups.
■ Ability to influence individuals and groups through the use of diplomacy, negotiation and strategy.
■ Ability to achieve goals and meet deadlines.
■ Self-motivated, intelligent, articulate, detail-oriented and able to manage and complete multiple tasks and assignments.
■ Strong team and collaborative work skills.
■ Excellent strategic thinking enhanced with ability to achieve results.
Contract terms:
Application Procedures and CV Registration:
Please send your CV along with a cover letter and two samples of plans or projects that you have developed and worked on recently to the following email address abaad@abaadmena.org no later than February 28rd, 2015.
Only shortlisted candidates will be contacted. Incomplete submissions will not be considered.
