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Awareness video on early detection of breast cancer

13-10-2020

In a feature published yesterday, Al Diyar newspaper reported that 1 of 8 women in Lebanon are at risk of breast cancer. Citing the latest epidemiological statistics, Al Diyar underlined the importance of awareness campaigns for early detection of breast cancer, pointing to one campaign launched in Beirut at the beginning of October, the Breast Cancer Awareness Month, by the Lebanese Breast Cancer Foundation (LBCF) and the American University of Beirut Medical Center (AUBMC). The campaign released a video of popular traditional baker Um Ali who was trained by a gynecologist. Using the dough, Um Ali indirectly demonstrated the breast self-exam to help women get the gestures out there and overcome the taboo while respecting women’s intimacy and traditions. LBCF vice president, Mirna Sabbah Hubbalah, said the aim of the video tutorial is to explain the self-exam, particularly in the time of corona which prevented many women from leaving home for the annual mammogram. Noting that the ministry of health did not provide free screenings this year due to the situation, Hubbalah reminded women of the importance of early detection, the self-exam and the X-ray once a year, especially for women over 40. (The video is found on the following link: (https://bit.ly/2Fnf4GD). (Al Diyar, October 12, 2020)

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