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Lebanon showcases fruits in Germany and food in Beirut festival


The chairperson and general manager of the Investment Development Authority of Lebanon (IDAL), Nabil Itani, inaugurated the Lebanese pavilion at the fresh produce Fruit Logistica in Germany (from 7th to 9th of February) in the presence of representatives of participating Lebanese companies. To recall, the Federation of Chambers of Commerce, Industry and Agriculture in Lebanon (FCCIAL) is organizing the pavilion for the 8th consecutive year under the sponsorship of IDAL with some 28 exporters and 12 companies occupying this year’s 104 square meter pavilion. According to IDAL, Lebanon’s presence in the trade show features the competitiveness of the Lebanese agricultural products on world markets, especially that Fruit Logistica represents a vital gateway for exports of the sector to European and global markets. The event also comes within the framework of IDAL’s support to productive sectors, namely agriculture. Itani made clear that while made-in-Lebanon goods cannot compete in quantity, today they compete with the high quality they boast after complying with international standards and specifications. On the other hand, the Cheese Meats Bread-Winter Festival organized by Art Monit opened last Friday at the Trainstation Mar Mikhael, Beirut under the sponsorship of industry minister represented by director general Dani Jad3on. After touring the pavilions of the exhibition, Jad3on emphasized the role of the ministry in promoting Lebanese industry, stressing the need to familiarize domestic consumers with the local production, especially that many countries are not facilitating Lebanon’s exports as can be seen in the import-export trade deficit. (Al Diyar, February 10, 2018)

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